Think Big, Write Small

Jul 07 2012 Published by Neil Gains under language

“Although there is no substitute for merit in writing, clarity comes closest to being one.” – Strunk & White

Long blog articles are going out of style, as we all learn to write short concise messages (for many in less than 140 characters). The danger of this change is that subtle meanings can be lost and messages impoverished by a focus on literal meanings and core content without the context. In Microstyle, Christopher Johnson provides some useful tips on how to think big and write small to make short but important messages stand out from the crowd and stick in the mind. Read more »

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