Archive for the 'context' Category

Context, context, context

Feb 23 2015 Published by Neil Gains under context

“For me context is the key – from that comes understanding of everything” – Kenneth Noland

I was lucky enough to find time for some reading over the past week, with the Chinese New Year holiday. I picked a diverse range of books to read, or what I thought were diverse, but looking back there was a common thread across all of them (and others that I have recently read). They all show in their different ways the importance of context in shaping behaviour, a theme that has repeatedly come back to me ever since my time as a student. Read more »

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Context is More Important than Disposition

Aug 18 2010 Published by admin under context

“Always design a thing by considering it in its larger context – a chair in a room, a room in a house, a house in an environment, an environment in a city plan.”  - Eliel Saarinen

We all know the importance of context in decision making, but often ignore it’s critical role in shaping the uptake of new products and ideas.  To give a trivial example, most of my cooking habits were formed when I left home and started at university, and reflect my budget, the equipment available in the hall where I first stayed and above all the tastes of those I was living with (we used to cook for each other much of the time).  [By the way, this reflects badly on me rather than my mother who had tried to interest me in cooking earlier.]

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Rules that make the Inception

Jul 26 2010 Published by admin under context

“It is the framework which changes with each new technology and not just the picture within the frame.”  - Marshall McLuhan

“Every human mind you’ve ever looked at … is a product not just of natural selection but of cultural redesign of enormous proportions.”  - Daniel Dennett

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